A jeweler doesn’t want to simply sell an item to a customer. They want to sell something that is so striking that its inclusion in the customer’s life becomes a part of a special memory. That memory can be of a graduation, an anniversary, or an engagement. For a watch, necklace, or ring to become a part of that memory it must be noticed first, however. It must stand out in a room and call to a customer as soon as they walk through the doors. That customer, whether it be a mother, husband, or friend, must be able to imagine that special piece on their special someone. Jewelry displays, whether they be showcases or sculpted figurines, are crafted precisely to bring that special piece to the eyes of the customer.
Chicago is one of the world’s great cities and, within all of its neighborhoods, during all of its seasons, there are people who are getting married, celebrating anniversaries, or moving on to another stage in their lives. The retailers who will supply them with the valuables that mark each of these transitions will also want to select the best jewelry display Chicago has to offer. Our product line is designed specifically to provide the jeweler with the displays they need to bring the customer together with the special piece they have been looking for.
Many customers, especially those who are new to shopping for jewelry, often have a difficult time either selecting a specific piece or knowing what it is that they’re looking for. Our jewelry display sets, like the reserved Set 114L or brightly colored Set 56, are designed to help the shopper compare several different brands or pieces within a single line at once. They also make it easier for the clerk to explain the exact differences between each brand or item, as display sets can present several pieces of jewelry together in a dignified way.
Our line of figurines, however, are adept at drawing the eyes of the shopper to a specific piece. This is because, whether they are in the form of a neckline, arm, or bust, they help the customer imagine what their loved one would look like wearing the featured piece. For first time jewelry buyers the various brands and pieces that are available can be a bit overwhelming. A finely crafted figurine, however, makes it easier for them to picture their own loved one wearing the charming bracelet or necklace that’s adorning the sculptured form before them.